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Author Profile Guide — MathuraNow

MathuraNow has started a new program for our authors: a complete profile, and a genuine reader rating on every article. This page explains why both matter, and exactly how to finish yours.

1. Why a complete profile matters

When you write a news report, readers want to know who wrote it. A profile without a photo or any background feels less trustworthy. A complete profile — a clear photo, a short bio, and at least one social media link — gives real benefits:

  • Readers trust your reporting more. A named, visible person behind a story reads as more credible than an anonymous byline.
  • It helps search engines understand your work. When your name, photo, and background are complete, Google can recognize you as a real, consistent author across your articles. That is a genuine ranking signal, not a shortcut — it reflects real authorship, which is exactly what search engines are built to reward.
  • It builds your own reputation over time. Readers start to recognize your name and your beat.

2. What the reader rating is, and why it matters

Every article now carries a simple 1-to-5 star rating that any reader can leave. Your ratings across all your articles combine into one average score, visible on your MathuraNow dashboard and on your author profile.

  • A strong rating reflects strong reporting. Accurate, well-written, useful articles earn better ratings over time.
  • This is a genuine, reader-driven signal — every rating comes from a real visitor reading a real article, not a purchased or manufactured score. That is exactly what makes it meaningful.
  • One honest note: this rating is shown on the site itself, not as a star icon inside Google or Bing search results. Search engines do not allow a publisher to display its own self-rated score as a search rich result — but a complete author profile still helps your work get discovered, for the reasons above.

3. How to complete your profile

  1. Log in to your account.
  2. Open your MathuraNow dashboard. The “Your MathuraNow Profile” panel shows exactly what is still missing.
  3. On your profile page, add:
    • A clear photo of yourself
    • A short bio — two or three sentences about who you are and what you cover
    • At least one social link (Facebook, X/Twitter, or Instagram)
  4. Save your changes. That’s it — your profile will show as complete.

4. The new article approval process

From now on, every new article — and any article you move from draft back to live — is first marked “Pending” until an editor reviews and approves it. Once approved, you will receive a confirmation email and your article goes live immediately. If you edit an article that is already published, it stays live exactly as it is — the only change is that an editor is notified to review your update.

5. Comments: turn readers into real followers

Every article now has a comment section, and replying to your readers there is one of the most valuable things you can do as an author:

  • A reply builds a real follower. A reader who leaves a comment and gets a genuine reply from the author feels heard — that person is far more likely to come back and read your next article too.
  • Comments and replies are visible to search engines. An active, genuine discussion under your article — real questions, real answers — is a signal that people are actually reading and engaging with your reporting, not just passing by.
  • Encourage comments honestly. Ask a question in your article, invite readers to share what they know or think, and reply promptly when they do. The goal is a real conversation, not manufactured activity — that is what actually earns trust and a rating.
  • One safeguard: after you reply to a comment thread, anyone who wants to comment further on that thread needs to log in. This keeps the conversation genuine and free of spam.

6. A few more things worth knowing

  • Write and submit on your own time. You can now log in and submit your own article whenever it suits you — you don’t have to send it to your editor over WhatsApp first, though you’re welcome to keep doing that too if you prefer. Either way, it goes through a quick review before it goes live.
  • Publish fast for breaking news. Once your article is approved and live, it can start appearing in search engines and AI answers within a few hours. For breaking news, publishing quickly matters — the sooner it’s live, the sooner it can be found.
  • Always use an original photo. Upload a real photo taken for that story wherever you can, instead of a copied or stock image — it makes the article more credible and more likely to stand out.
  • Share your own article. After it’s live, share the link in your WhatsApp groups and on your social media. Your articles are read across the country and beyond — sharing them yourself is what grows your own following and your name as a reporter.

Questions? Reach out to your editor. Log in now →